Client Overview

The client is a mid-sized manufacturer specializing in precision components for industries such as automotive, aerospace, and heavy machinery. The client is recognized for its commitment to quality and innovation. With growing demand and increasing operational complexity, the company sought a digital transformation to streamline both sales and production processes.

The Challenge

As the business expanded, the client faced several key challenges:

• Complex Quote Management: Sales teams struggled to generate accurate, timely quotes for highly customized components. The manual process, often managed with spreadsheets, was inefficient and prone to errors.
• Unplanned Equipment Downtime: The company’s reliance on reactive maintenance led to unexpected equipment failures, disrupting production schedules.
• Quality Control: Maintaining product quality at scale proved difficult, with defects sometimes going unnoticed until later stages in production, causing waste and rework.
• Siloed Data: Sales, production, and customer data were fragmented across different systems, leading to delays in decision-making and operational inefficiencies.

Mirketa Solution

Mirketa partnered with the client to implement Salesforce solutions, leveraging Salesforce Einstein AI. Key aspects of Mirketa’s solution included:

• Salesforce CPQ with Einstein Analytics: Mirketa implemented Salesforce CPQ, enhanced with Einstein Analytics, to streamline the quote generation process. Einstein AI analyzed historical sales data and customer preferences to provide intelligent recommendations, allowing sales teams to create accurate, optimized quotes faster.
• Predictive Maintenance with Einstein Analytics: Einstein AI’s predictive analytics monitored machinery and production equipment, analyzing data from sensors to predict when maintenance would be required. This significantly reduced unplanned downtime by allowing proactive scheduling of repairs.
• AI-Driven Quality Control: Using Einstein Vision, the client could perform real-time visual inspections on the production line, detecting defects early and reducing waste.
• Data Centralization and Automation: Salesforce unified data across sales, production, and customer service, providing a centralized platform for real-time insights and automated reporting, enhancing overall decision-making.

Value Delivered

The integration of Salesforce and Einstein AI, implemented by Mirketa, delivered significant benefits for the client:

• 30% faster quote processing, as Einstein AI provided real-time configuration recommendations, reducing manual input and errors.
• 45% reduction in equipment downtime, thanks to predictive maintenance powered by Einstein AI, ensuring machinery was serviced before failures occurred.
• Improvement in product quality, with real-time defect detection and correction using Einstein Vision, enhancing customer satisfaction.
• 20% Increased efficiency across departments, as centralized data and automation streamlined communication and decision-making processes.

 

Client Testimonial

“As our business continued to expand, we wanted to implement modern and cutting edge technologies into the process. Mirketa’s expertise in Salesforce solutions, proved invaluable. This collaboration has significantly improved our efficiency, accuracy, and productivity, ultimately transforming our business and positioning us for future growth.”

— Director of Operations, Manufacturer specializing in precision components