Copyright © 2026. All rights reserved.
Privacy Policy
Mirketa Inc. (“we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what personal information we collect through mirketa.com (the “Site”), how we use and share it, the choices you have, and your rights under the California Consumer Privacy Act as amended by the CPRA (“CCPA”), the California Invasion of Privacy Act (“CIPA”), the EU and UK General Data Protection Regulation (“GDPR”), and other applicable laws. It should be read together with our Cookie Policy at mirketa.com/cookie-policy.
1. Who we are and how to contact us
Controller / business: Mirketa Inc..
- Postal address: 11501 Dublin Blvd STE 200, Dublin, CA 94568, USA
- Privacy requests: info@mirketa.com
- Phone: +1 855-647-5382
2. Information we collect
- Information you provide directly: name, business email, phone number, company, job title, and the content of form submissions, demo or contact requests, and newsletter sign-ups.
- Live chat communications: the content of chats you start through our chat widget, with related metadata (timestamps, pages viewed, technical identifiers). See Section 5.
- Information collected automatically: IP address, device and browser type, operating system, referring/exit pages, pages viewed, links clicked, approximate location from IP, and similar usage data collected through cookies, analytics, and advertising technologies. See Section 4.
- Information from third parties: our service and advertising partners and publicly available sources, consistent with their terms.
Sensitive information: We do not intentionally collect sensitive personal information through the Site. Please do not submit such information through chat or web forms.
How we use your information
- Operate, maintain, secure, and improve the Site;
- Respond to your inquiries, chat messages, and demo or support requests;
- Send marketing and newsletters you may opt out of at any time;
- Measure Site usage and the performance of our content and advertising;
- Deliver and measure advertising, including through Google Ads;
- Detect and prevent fraud, abuse, and security issues; and comply with legal obligations.
4. Cookies, analytics, and advertising technologies
We use cookies and similar technologies, loaded through Google Tag Manager, to operate the Site and to measure and advertise our services. The main third-party technologies are:
- Google Analytics 4 (analytics) — measures how visitors use the Site; sets cookies such as _ga and processes data on Google’s infrastructure.
- Google Ads (advertising) — supports conversion measurement and advertising; sets cookies such as _gcl_au. This involves disclosing online identifiers to Google for advertising, which California law treats as “sharing” (see Section 7).
Consent and your choices. Non-essential cookies (analytics and advertising) load only after you consent through our cookie banner. We honor the Global Privacy Control (“GPC”) signal as a valid request to opt out of “sale”/“sharing.” See our Cookie Policy for the full list of cookies.
5. Live chat and recorded communications
We use Tawk.to to power live chat. When you use chat, your messages and related information are transmitted to, processed, and stored by Tawk.to acting as our service provider, so we can respond and keep a record.
Notice and consent
By starting or continuing a chat, you acknowledge and consent that your communications may be monitored, recorded, and stored, and that a third-party provider (Tawk.to) processes them on our behalf. If you do not consent, please contact us by email or phone instead. A comparable notice is shown at the start of each chat session.
We use chat content only to respond to and document your inquiry and to improve our service. We do not use chat content for advertising.
6. How we share personal information
- Service providers and processors: analytics (Google), advertising (Google Ads), live chat (Tawk.to), hosting, email/marketing, and security providers, under contracts limiting their use to providing services to us;
- Advertising partners: Google, for the cross-context behavioral advertising described in Section 7;
- Professional advisors, and authorities where required by law or to protect rights and safety; and
7. “Sale,” “Sharing,” and targeted advertising
Because we use Google Ads, we “share” online identifiers and usage data for cross-context behavioral advertising as defined under California law. We do not sell your personal information for money. You can opt out of this “sharing” and of targeted advertising by Rejecting Marketing cookies in our cookie banner.
We do not knowingly sell or share the personal information of consumers under 16 years of age.
8. How long we keep information
We retain personal information for as long as needed for the purposes in this Policy, then delete or de-identify it, based on the duration of our relationship with you, the need to respond to inquiries, marketing activity, and legal requirements. Analytics, advertising, and chat data follow our internal retention schedule and the default retention settings of Google and Tawk.to.
9. How we protect information
We maintain administrative, technical, and physical safeguards appropriate to the sensitivity of the information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
10. Children’s privacy
The Site is intended for businesses and is not directed to children under 13 (or under 16 in some jurisdictions). We do not knowingly collect personal information from children; contact us if you believe a child provided us information and we will delete it.
11. Third-party links
The Site links to third-party sites and services we do not control, including Google and Tawk.to. Their practices are governed by their own policies.
12. Changes to this Policy
We may update this Policy and will post the updated version with a new effective date and, where required, additional notice.
13. Contact us
- Mirketa Inc.
- 11501 Dublin Blvd STE 200, Dublin, CA 94568, USA
- info@mirketa.com
- +1 855-647-5382
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