Infographic: Connecting Products, Services and Operations to Company Vision
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January 17, 2017
Recently we completed an engagement to redesign organizational structure for a mid-size product company. The goal for this effort was to create a new structure to give autonomy to departments and subsidiaries while leveraging a set of shared processes and tools and to connect related products and services for the better customer experience. We have put together a visual of the framework for approaching this product rationalization, process modeling, and organization redesign effort. The framework connects the company Vision to Customer Needs, Products/Services and Operational People, Processes, and Tools.
This framework can be used for organizational restructuring and process redesign for rolling out new tools such as salesforce.com Sales Cloud, Service Cloud, and other CRM products.
Following is the Infographic of the framework. Feel free to use it for your organizational and process modeling effort for initiatives like salesforce.com rollout. Ping me if you have any questions or comments.
Pranshu Goyal, Director of Products at Mirekta, states: “We envision DSM to be used by every small to a medium-sized organization dealing with bad data and want to get rid of duplicates easily with no cost. We have faced issues dealing with duplicates in our organization. That inspired us to make a solution that is not only simple to use but can be used widely to make the organization’s data clean to make them more efficient and productive. We want DSM to be a solution for every organization looking for duplicate management capability better than the Salesforce out-of-the-box solution with no additional cost.”
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