Gamification in HR

Author

mirketa

September 18, 2019

In the digital era, Gamification in HR is becoming more and more popular and is more widely used than ever. It comes down to using game principles and techniques in a non-game context. The new paradigm that sees people as intrinsically motivated, towards Gamification in HR, which offers many possibilities to address that intrinsic motivation.

One area of business where gamification techniques are increasingly applied in Human Resources. If you’re ready to adopt the Gamification of HR mechanisms in your organization, it will certainly help make the work of the employees a whole lot more enjoyable, creative, and efficient. Using Gamification in HR to add real value to organizational processes. While many are still struggling to understand the concept, it becomes clear that it can have a great impact on daily work and has tremendous power of influencing employees’ behavior. Gamification in HR has attracted a lot of attention to engage employees in HR-related activities

Gamification in HR means:

Use of game technique in a way to apply game thinking and game mechanism in non- game scenario such as in business environment and processes, especially in:-

Talent management,
Recruitment,
Learning & Development
Employee Engagement, Motivation & Retention, and many more Hr processes.

Gamification in HR engages employees in different ways. It has mechanisms for recognition (stimulating progress), feedback, fun, and collaboration. Implementing gamification in your workplace will also help cultivate your company culture and retain employees that are valuable to the company. The best way to retain employees and avoid costly turnover is to keep them engaged and feeling like an essential part of the team. When employees are rewarded for collaborating with other departments, this helps to promote positive company culture, improves products and services, and more.

How HR Can Use Gamification in Talent Management

While many companies have yet to see the benefits playing games can have on their business, Gamification in HR provides many beneficial aspects that can improve any workplace. Acquiring talent for your business can be drastically improved by turning the hiring process into a gamified experience. When a company rewards prospects with acknowledgments or tangible perks for completing every step from application to start date, this not only attracts more qualified applicants from the start but also increases the efficiency of the onboarding process.

Just like with offering rewards to new hires gets them motivated to complete more steps within the company, implementing Gamification in HR efforts on existing employees also motivates them to achieve more within their position. When HR rewards top recruiters and incentivizes employees that refer to top candidates, these employees will be more inclined to take more active roles in talent acquisition. This higher involvement of other employees in the talent acquisition process will also relieve more pressure from the HR department when they use gamification in recruitment.

Implementing gamification in your workplace will also help cultivate your company culture and retain employees that are valuable to the company. The best way to retain employees and avoid costly turnover is to keep them engaged and feeling like an essential part of the team. When employees are rewarded for collaborating with other departments, this helps to promote positive company culture, improves products and services, and more.

How HR Can Use Gamification in Learning & Development and Employee Engagement?

Organizations use Gamification in HR techniques in two broad categories. Techniques that attract the user to get into the program and continue to sharpen skills throughout their career and those that engage the learner through the specific development journey until they meet the certification criteria.

If organizations want employees to build their digital mindset, it will not happen purely by completing a course. The shift in employee mindset will be a result of a series of actions taken by the employee in their day-to-day work over the period. These actions could be – Badges collected, simulations completed on complex and high stakes work, Credit linked reward system, ideas posted for improving process/products and implementation on the job by completing new/complex work, which gets tracked in the system. A leader board of “learning quotient” when published by allocating weightage & scores to each action creates excitement and pride. Organizations can then benchmark their best performers and run correlation studies between the actions of employees and the results generated. Such a holistic approach to gamification leads to sustained performance and a high degree of engagement within an organization.

How HR Can Use Gamification in Recruitment

When Gamification is coupled with recruitment it is often termed as recruitainment. Gamification can be integrated into the recruitment process covering quizzes around industry challenges, company-related quests, behavioral quizzes. Gamification in HR personalizes and adds a fun element to the whole boring recruitment process. It encourages the candidate to engage with your company by providing a simulated work environment and recruiters also check candidates’ aptitude, creative thinking, and problem-solving capabilities.